企業網站建設或多或少的存在著很多優化問題，一個企業網站究竟應該怎么做，軟文、描文本、外鏈，等等這些究竟該怎么做，怎么做才能更好的被搜索引擎接納。即使不能保證天天原創文章，但是起碼也要做到偽原創的二次文章創作，這樣別人在進入你站時就會覺得你站不是垃圾站，因為這樣不僅僅能獲得流量。還有可能帶來大量的潛在客戶。
Enterprise website construction is more or less there are many optimization problems, a corporate Web site should do, soft, draw text, the chain, etc. These exactly what to do, what to do in order to better search engine accepted. Even if cannot guarantee that every day the original article, but at least to do false original two article creation, so that others into your station will think you stand not garbage station, because it not only can get traffic. And may bring a large number of potential customers.

我覺得網站無非是要網站內容要有意義和可讀性，現在我就為大家分析如何把網站做到最好，為了能讓大家更加明確及能生動理解，現在以兩個網站為例，舉例說明如何結合seo優化來建設好企業網站。
I think the site is nothing more than to the web site content should be meaningful and readability, now I for you to analyze how the site to do the best, in order to make people more clearly and vividly understand, now to the two site as an example, to illustrate how to combine SEO construction of enterprise web site optimization.

首先，我用“淘寶女裝”的網站和“營銷型網站建設”的網站進行說明。網站建設之前要了解網站的好與壞，先分析兩個網站。
First of all, I use "Taobao ladies" website and "marketing type website construction website that". To understand the site's good and bad site before construction, analysis of the first two sites.

網站收錄量要大
The web site is included to

網站收錄得越多當然能夠給你的排名帶來好處了。
The website included more certainly can bring you good ranking.

首先，大家應該明白，一個網站總共的頁面數量和被收錄的頁面數量決定了你的網站在百度的權重多少。也跟排名有關系了。檢測網站建設網站的收錄數量，比墻體廣告這個網站的收錄量要大，查詢了一下搜索“網站建設公司”排在第一頁所有的網站，收錄量都要是很大的，可見，收錄也決定了你的排名因素之一。
First of all, we should understand that the number of pages of a web site, the total number of pages and included determines your site in many Baidu weight. Also has a relationship with the ranking. Detection of website construction sites included the number, larger than the wall advertising the site collection of quantity, inquires about the search "website construction company" row on the first page of all the sites, the amount collected if large, visible, included also decided that one of your ranking factors.

百度的收錄率跟權重是掛鉤的，不妨也換種方式。先提高網站權重，收錄自然會跟著上去，這個思路已經被筆者證實過了，非常有效果。
Baidu included rate with weight is linked, can also change a way. To improve website weight, included natural will follow up, this idea has been the author confirmed, very effective.

網站內容要豐富
Website content rich

“內容為王，外鏈為皇”，網站的所有內容是否豐富對于優化來說也是一個關鍵所在，網站內容不但要時常更新，更重要的是網站要有信息內容，可以對比一下兩個網站的內容。
"Content is king, the chain for emperor", all the content of the website is rich for optimization is a key content, not only to update, more important is the site information, you can compare two website content.

尚品中國網站的首頁，資訊信息方面有幾百條新聞信息，墻體廣告網站首頁幾乎沒有新聞信息，這個最好對比，大家可以從網站的首頁都可以看出信息量的多少。
Luxuries China website home page, there are hundreds of news information, wall advertising website home page almost no news information, the best comparison, we can from the site's home page can be seen in the amount of information.

要加上圖片標簽
Want a picture label plus

網站上的圖片，為圖片添加alt屬性說明，因索引擎目前還不能夠識別圖片的能力，圖片必須加上ALT標簽，給那些不能看懂網站圖像的搜索爬蟲提供文字說明。所以我在ALT屬性中添加要優化的關鍵詞來讓搜索引擎知道這個頁面的內容與什么主題是密切相關的。
The pictures on the website, add the alt attribute for images, factors of engine is not identification ability to the picture, the picture must be coupled with ALT tags, to those who cannot read web image search crawler provides text. So I in the ALT attribute to add keywords to optimize to let search engines know this page content with what topic is closely related to the.

alt屬性的值簡要的說明了這張圖片所要表達的信息，在圖片無法顯示的時候也可以同樣讓用戶知道這個圖片要表達的主題是什么。同樣也可以讓搜索引擎知道這個圖片是與家具相關主題的圖片。這樣描述即符合用戶體驗，又可以達到優化 關鍵詞的效果，是最好的alt屬性描述方式。
The value of the alt attribute to a brief description of the picture to express information, time cannot be displayed in the picture can also let the user know what is this image to express the theme of the. Also can let search engines know that this picture is related to the theme of the picture with the furniture. This description is in accord with the user experience, and can achieve the optimization keywords effect, is the best way to describe the ALT attribute.

尚品中國網站上廣告圖片，產品圖片等，都加了ALT標簽說明；而墻體廣告網站上所有的圖片并沒有做ALT標簽，這種優化方式就沒有辦法得到搜索引擎的笑納。
Luxuries China website advertising images, product pictures, are added to the ALT label; and the wall ads on the site all pictures don't do ALT tag, this optimization method can't get the search engine's heart.

取消網站首頁動畫
Cancel the web page animation

網站首頁做個動畫的確很吸引人，其實很多用戶并不是很喜歡首頁動畫，除了需要費時等待，而且大部分動畫中都找不到用戶需要找的信息，所以這個效果并不利于優化排名。
Website home page to do animation is very attractive, in fact, many users are not very like the animation, in addition to the time to wait, and most of the animation are unable to find the user needs to find information, so the effect is not conducive to ranking optimization.

尚品中國網站上的動畫很少；墻體廣告網站上的動畫篇幅很大，特別是首頁都是以動畫的形式展出，上面也說了搜索爬蟲不具備識別圖片的功能，相同搜索爬蟲也不能夠識別動畫中的文字及圖片所以，首頁是一個重點，不能被動畫全都占據，要考慮用戶的需求，搜索引擎也是用戶體驗為主。
Luxuries China website animation rarely; wall advertising website animation space is very big, especially the home is to the form of animation display, the above said the search crawler does not have the image recognition function, the same search crawler is not able to text and image recognition in the animation so, home is a focus, not be animation all occupy, to consider the needs of users, the search engine user experience.

網站編輯標準
Website editor standard

關于網站編輯，用的w3標準, 頁面布局用DIV+CSS來布局網站頁面。
About the website editor, use W3 standard, using DIV+CSS page layout to the layout of web pages.

尚品中國用的是w3標準, 頁面布局用的是DIV+CSS來布局頁面；墻體廣告網站上沒有用w3標準,及DIV+CSS來布局頁面來做網站。
Luxuries Chinese is using the W3 standard, the layout of the page is used in DIV+CSS to the layout of the page; the wall ads on the site did not use the W3 standard, and DIV+CSS to layout pages to do.

alexa世界排名
Alexa world ranking

Alexa是一家專門發布網站世界排名的網站。Alexa網站排名的計算，是以網站的每天平均使用人數、 人均訪問頁面數（與人數和人均頁數之乘積成正比）為基礎， 以這二者的幾何平均數來排名。
Alexa is a special release site world ranking website. Calculation of Alexa website ranking, is the site daily average per capita use number, visit the page number (proportional to the product of average per capita and the number of pages) as the foundation, ranking the two's geometrical average.

特別是在同客戶談論網站流量，還有地區排名，作推廣的時候，特別有用。
尚品中國世界排名：277568
墻體廣告世界排名：6022271

測試出尚品中國的排名要比墻體廣告的排名要前很多，很多站長會比較重視這個值，因為在沒有一個更好的排名方法之前，Alexa排名還是有參考價值的。
Test Luxuries Chinese rankings than the wall advertising ranking to many, many webmaster will pay more attention to this value, because before ranking method for lack of a better, Alexa ranking or a reference value.

要正確優化好一個網站從而達到優化排名的效，就要做到以上八點，必須提高網站PR值，收錄數要提高，資訊新聞，寫好關鍵詞密度，圖片加上alt屬性，圖片要控制，動畫要減肥，做到網站編輯標準。
To optimize a website to optimize ranking effect, to achieve the above eight points, must improve website PR value, included the number to increase, news, write the keyword density, pictures and alt attribute, the picture should control, animation to lose weight, do website editing standards.

SEO過程中總會發生大大小小的問題。不幸的是，問題不是那么容易被找到和解決的。所以我們必須從網站的細節地方一個個的加以改正，相信網站一定會向前靠攏。一個月網站就能優化在第一頁了，這個效果的確是非常明顯及有效的。 Always occurs in the SEO process greatly small problem. Unfortunately, the problem is not so easy to be found and solved. So we must from the details of the local site in one of the correct, believe that the site will move closer. A month in the first page of the site can be optimized, the effect is very obvious and effective.