企業網站建設如何體現價值
Excellent website certainly represents the corporate image of excellence! Rather crudely made website how to make customers have confidence in the enterprise? Is to pay close attention to enterprise's website construction in new directions, set many years of experience in the construction site, for enterprises carefully constructed the most professional, most practical, with an international standard of digital platform.
大部分企業初期建網站時對公司北京網站建設并沒有深刻的認識,尤其是中小企業,初期建網站多為試探性操作,有的只是簡單的幾頁介紹而已,網站信息、技術含量很少,再加上設計公司魚目混珠,因此,網站在企業運營中的作用并不明顯。當然,企業網站建設是一個不斷完善的過程,那么,企業在網站更新過程中應該注意哪些因素,才能讓網站發揮更大的作用呢?
Most of the initial construction site on the company website construction in Beijing and no deep understanding, especially small and medium enterprises, the initial construction site for the exploratory operation, and some simply a few pages of introduction only, website information, technical content is little, coupled with the design company order mixed beads, therefore, the website in the operation of the enterprises effect is not obvious. Of course, the enterprise website construction is a process that perfects ceaselessly, then, enterprise website update process should pay attention to what factors, can make your site to play a greater role?
1、網站內容(Website content)
瀏覽Internet,會發現,大多數中小企業網站欄目劃分趨于一致:公司簡介、產品/服務介紹、聯系方式等,在版式設計上也基本上是上下分欄、左右分欄等方式,不會利用富于企業特點的圖形或文字裝飾網站,網站設計沒有個性,如果說這樣的網站沒有取得預期的效果并不為怪。這似乎成了一種模式,邁淘 可以以此為模板套在大多數企業的網站中,這相對而言還不重要,網站的內容安排才更重要。舉例而言:網站在介紹產品或服務的時候,是否站在客戶的角度去介紹了呢?客戶會關心產品什么內容?產品或服務介紹在多大程度上能夠打消客戶的疑問?網站內容是否有親和力,能夠迅速拉近與客戶的距離?我們說,企業建立自己的網站,除了宣傳自己、展示自己,更重要的是如何為企業帶來利潤,通過網站,使更多的潛在客戶變成實在的客戶!因此,邁淘網絡建議打算重新建設網站的企業仔細考慮網站內容的安排,同時客戶有權利向設計公司咨詢,他們有義務解釋客戶的各種疑問,協助客戶重新對網站進行規劃。
Browse for the Internet, can discover, the majority of small and medium enterprises website column partition tends to be consistent: company profile, product / service, contact, in the format design is basically are the upper and lower columns, columns, about, will not use the full enterprise features graphics or text decoration website, website design no personality, if say this site has not achieved the expected effect is not to blame. It seems to be a model, to Amoy can use this as a template set in most enterprise website, this relatively less important, website content arrangement is more important. For example : the website introduced a product or service when, whether from the perspective of customer to introduced? Customer care products what contents? Products or services introduced to what extent can eliminate customer questions? Website content have affinity, can rapidly closer and closer to our customers? We say, enterprises to establish their own web site, in addition to promote themselves, show themselves, more important is how to bring the profit for the enterprise, through the website, the more potential customers into real customers! Therefore, a proposed plan to Amoy network construction site enterprises consider website content arrangement, while customers have the right to design advisory company, they have the obligation to explain a variety of customer questions, to help customers to the website planning.
2、技術問題(Technical problems)
首先應該說明的是,我們并非鼓動企業在自己的網站中加大技術含量。實際上,重要的是所使用的技術在多大程度上實現了預期的功能或者說網站所要的功能需要什么樣的技術實現比較經濟劃算。而我們在與企業的接觸中,常常碰到這種情況:網站中使用了先進的技術,當然進行了大筆的投資,但實際上所實現的功能通過其他方式,很低的投入就可以實現!但是企業并不了解這些。我們沒有必要去探討設計公司的好壞,我們想要說明的是企業在自己的網站建設中一定要盡量多了解些信息,多做些比較,同時要慎重審查他們所提交的網站設計方案。網站建設實際上并不是一個簡單的工作,如何站在企業的角度去規劃、營造一個實用的網站,投入與網站功能相配套的技術,需要客戶與設計公司或專業人員仔細探討。
First it should be noted that, we do not encourage enterprises in their website increase technology content. In fact, the most important is the technique used in the extent to achieve the desired function or site to function need what kind of technology to achieve more economical. We in the business and contact, often encountered such a situation: sites were used in advanced technology, of course, are a big investment, but in fact the function realized through other way, very low input can be achieved! But the enterprise does not understand these. There is no need for us to explore the design quality, we want to explain is the enterprise on its own website construction must try to know more information, do some comparison, at the same time to carefully review their submitted site design. Website construction is not a simple task, how to stand in the angle of the enterprise to plan, build a practical site, input and website function matching technology, needs of customers and design company or professionals to explore.
3、設計問題(Design problems)
應該說,設計問題是目前國內網站存在的普遍的問題,體現在網站結構、用色、欄目劃分等等,在中港鴻 版式設計上也基本上是上下分欄、左右分欄等方式,網站不會利用富于企業特點的圖形或文字進行裝飾,網站設計沒有個性。因此,仔細選擇一個有設計實力的公司,是重新設計網站時很重要的工作。
Should say, the design problem is the current site is the most common problem, reflected in the structure of the site, use of color, column partition and so on, in the Hong Kong Hong format design is basically are the upper and lower columns, columns, about, will not use the full website business characteristics of the graphics or text decoration, web design no personality. Therefore, carefully select a design strength of the company, is to redesign the site is a very important job.
一個網站的設計成功與否是跟用戶的體驗有很大的幫助的。如果你的網站設計的給人一種視覺錯亂的效果,那么說明,你失敗了。任何人,包括百度搜索引擎都非常的喜歡簡單大方的頁面。
A website design is successful or not is with the user experience of great help. If your website design gives a visual disorder effect, then, you fail. Anyone, including Baidu search engines are very like simple page.
本文發布于尚品中國UEO營銷型網站建設公司http://tcggg.cn/
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